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 Xtreme RC Group 
March 2010.
In 2009, FXHeli (Flight Xtreme Helicopters) became the largest specialist Radio Control Helicopter store in Australia. With fantastic support from the community and enough funding FXHeli was able to grow with the demand our customers placed on us.

In late 2009, market demand drove us to open a new division named Speed Xtreme Racing (SPXRacing). During this transition the Xtreme RC group was formed, with the sole purpose of creating a platform that would allow the continued expansion of the groups. SPXRacing was able to achieve great results and once again the customers drove the expansion of the division.

In early 2010, the group opened it's next division focused on RC Aircraft. FXPlanes (Flight Xtreme Planes) was formed. This is an ever growing division of the group. It's important to understand that our plan has always been to create seperate specialist division's, and not just one large hobby store. There are many reasons for this such as being able to talk with consultants that know their field in Radio Control. This division seperation will always remain, however as a group our buying power is quite large.

Continuing on from FXPlanes is the newest division coming online in 2010. Xtreme Toys and Hobbies. (XTHobbies). The focus of this division is to cater for the hobby enthusiast's that is after more static or common hobby's such as Meccano, Slot Cars, Radio Control Toys etc.

Xtreme RC Group has achieved over 400% growth since it's inception, and is rapidly growing new market segments and listening to our customer's needs. New product lines are always being reviewed, and easy ways to communicate with our customers are being introduced.

The group has introduced a number of "Australian First's" for the hobby industry such as a loyalty program that saves you money as you shop, as well as live chat features to be able to talk directly with a consultant while you are shopping. On top of this our integreated shipping network and product offerings never available within Australia.

In 2010, expect to see this growth continue. Each division has a number of strategic goals set to be achieved. This includes the introduction of enhanced Information Systems and Online Services, including new tracking mechanisms and real-time SMS features. On top of this we have recently announced the new partnership with Velocity Rewards, to let our customers save money even further.

Our new retail division will begin to be rolled out this year, with Kiosk style shop front's appearing around Australia. Not only will these serve as new customer outlets, but a support and warranty network for existing customers.

In all it's been an exciting past twelve months, and 2010 is looking even brighter. We appreciate our customer loyalty over the past twelve months, and will continue to work hard to ensure we look after our existing and new customers.

Warm Regards
Mr Justin Derry
CEO, Xtreme RC Group Pty Ltd
 
 
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